When you help your people create a compelling vision for their life, they bring more presence, clarity, and vitality to their work,… and profit to your bottom line.
We're here to end the false dilemma: that you have to choose people over profit, growth over alignment, scale versus soul. These aren't competing priorities—they're symbiotic forces that fuel exceptional business performance.
When your team members can activate their personal development within your world, connect with their peers to be more accountable and take consistent action, everything elevates. Collaboration becomes seamless. Execution becomes effortless. Retention becomes natural. Recruiting becomes magnetic. Revenue becomes sustainable.
This is Not Feel Good Fluff. This is an Operating System to Create a High Performing Culture.
GVTOS (Good Vibe Tribe Operating System) is a simple, repeatable system that helps companies build a culture where people thrive and performance soars. This isn't another motivational program that fades after the kickoff meeting. This is a playbook for a company culture that cultivates meaning and purpose that translates to performance - just as essential as your CRM, your project management tools, or your financial systems.
Deeper Meaning
Team members bring more passion to their daily work as they connect their professional success to their personal fullfiment.
Stronger Connections
Peer relationships deepen through structured collaboration and authentic accountability partnerships
Greater Ownership
Team members take more accountability for their goals and follow through with consistent action
Consistent Performance
Sustainable excellence replaces burnout cycles, creating healthier patterns of achievement
Built specifically for entrepreneurs, business owners, and team leaders—starting with sales-driven industries like real estate, mortgage, insurance, and financial services where performance pressure is intense and culture makes or breaks success.
Our Foundation
All Success Starts From Within
Creating Success From the Inside Out
This isn't a slogan—it's a strategy. Business is one of the greatest personal development paths on earth. It reveals what's real: our habits, our integrity, our courage, and our capacity to perform under pressure.
Most companies try to build culture from the outside in, layering perks and policies over dysfunction. GVTOS builds from the inside out—because who people become drives what the company becomes.
When leaders invest in the development of their people, everything else becomes easier. Problems get solved faster. Communication becomes clearer. Trust grows deeper. Results compound naturally.
What We Believe
Business is a Place for Personal Growth
We believe companies can be places where people come not just to make a living, but to design and live an amazing life. We believe that when people find personal growth inside the workplace, their companies naturally grow too.
Inner Alignment Drives Outer Results
We believe that when a person's inner life is aligned—when they are healthy, connected, and purposeful—their outer work becomes extraordinary. Better energy always leads to better outcomes.
We Believe Accountability is Love
In our tribe, we believe that accountability is the highest form of love you can show another human being. It is not about creating pressure, it is about noticing or observing without judgement and saying " I see who you are committed to becoming & I'm here for it"
We Believe Environment Trumps Willpower
We believe that environment is stronger than willpower. We use Peer Accountability Pods to create a supportive community that acts as a catalyst for personal and professional transformation.
We Believe in Life Vision First
We believe that before a company can find its vision, the people inside it must find theirs. Every person has a Life Vision, and our job is to help them remember it.
We Believe in the "Real P&L"
We believe the true bottom line of a company's P&L is it's "People & their Lives". We measure our bottom lines not just by profit, but by the impact we have on our people and the quality of the lives they live.
The Good Vibe Tribe Operating System
Six Elements + Your Life at the Center
While most companies try to build culture from the outside in, the Good Vibe Tribe Operating System (GVTOS) works from the inside out. We believe that who your people become is the single greatest driver of what your company becomes.
By investing in the personal growth of the "whole human being," you shift from traditional management to transformational leadership, turning your business into the ultimate platform for human development and self-actualization
The Life Happiness Index (LHI): Measures What Actually Matters
At the absolute center of this transformation is the Life Happiness Index (LHI), a multidimensional clarity tool designed to help your team "wake up" to their own potential
Rather than a corporate scorecard, the LHI acts as a personal compass, measuring fulfillment across 6 critical dimensions—including Faith, Family, Fitness, Finance, Freedom & Fun
These metrics matter because positivity increases productivity when an individual is healthy, connected, and purposeful, they bring a level of presence and energy to their work that no traditional incentive plan can manufacture. It is the foundation of the "New P&L"—People and their Lives—proving that when people grow, the company naturally grows with them
The 6 Elements of The Good Vibe Tribe OS
01
Life Vision
Creating a compelling future for your personal life brings purpose and passion to everything you do.
02
Personal Purpose
Finding your deepest why brings meaning to your work and a drive that unlocks next level energy and focus
03
Future Self
Asking the question "What kind of person lives this life?" allows you to define and live into the best version of yourself.
04
Top 4 Goals
4 clear goals (Personal & Professional) gives you Specific - Measurable -Achievable- Relevant & Timely targets to guide your growth.
05
Quarterly Plan & Alignment
Checking in every 90-days to re-align and reset allows flexibility to adjust course or choose new goals
06
Peer Accountability
A structured weekly support system comprised of your peers to hold space for you to level up in every area of life
Just like EOS gives away practical tools to help leaders start implementing immediately, we do too. The GVTOS Toolkit includes everything you need to start installing this operating system—whether you're a founder, leader, or internal culture champion.
What's Inside
The Good Vibe Tribe Story & GVTOS Model
Your Life Vision and Gap Map
Your Personal Purpose Worksheet
Your Future Self Workbook
Your Top 4 Goals (1 Year) Template
Your Quarterly Plan
The Peer Pod Playbook
The Life Happiness Index (LHI)
Quarterly Alignment Process
Ready to Transform Your Culture?
Download the toolkit and you'll have everything you need to start building a culture where people thrive and performance soars. No sales calls required. No hidden fees. Just practical, proven tools you can use immediately.
Get started today and see results within your first quarter.
Perfect for accelerated results with expert guidance
Want an embodied guide to launch the system, train facilitators, and accelerate traction? Our implementers bring deep experience and proven frameworks to ensure your success.
Recommended Start:
15-Minute Culture Fit Call — Align on goals and ensure we're the right fit for your organization
90-Minute GVTOS Culture Reset — Comprehensive diagnostic plus a 90-day installation roadmap customized for your team
This isn't theoretical. These are the tangible outcomes leaders report after implementing GVTOS in their organizations. The system works because it addresses root causes, not symptoms.
Clarity of Vision
This framework helps your entire team align, grow, and execute together
People with Passion
Healthier energy and stronger execution emerge from meaningful work
Deeper Trust
Genuine collaboration across the organization replaces silos and politics
Accountability
Turn goals into reality through structured support without judgment or shame
Sustainable Growth
A culture that grows people and protects performance for the long term
Talent Attraction
Retain A-players and attract exceptional talent who want to be part of something meaningful
Join the Movement
Welcome to the Future of Leadership
If you've pushed your people to hit goals but it still feels like you're grinding ... If you know there's a better way to build but haven't found the blueprint... You're not alone.
The future belongs to leaders who create a space and place for people to find their purpose, tap their passion, and become the best version of themselves. When companies become places where people grow, transform, and thrive, those companies naturally grow too.
Brett Jennings is the founder of the Good Vibe Tribe and author of "The Good Vibe Tribe: How Conscious Companies Win". Brett spent 20 years in real estate growing and leading a nationally recognized real estate team in the competitive Silicon Valley market. He is an award-winning real estate marketing specialist and also holds a certificate in negotiation from Harvard Law.
In 2024 the Wall Street Journal recognized Brett and his team as one of the #2 real estate teams in California and #9 in the USA. With over one million agents in the country, this prestigious award places Brett in the top 1/10th of the top 1% among his peers.
Although these statistics are impressive, Brett’s true passion is helping people make smart decisions that positively transform their lives. His extensive background in real estate, finance, and life coaching enables him to draw from a deep well of life experience as he helps his clients make informed, intelligent decisions. In a fluctuating real estate landscape, the expertise and attention he provides are necessary and rare.
Described by his peers and clients as energetic, focused, determined, and engaged, Brett always goes above and beyond. Brett is a charismatic leader who cares as much about his team as he does about his clients. His commitment to delivering a five-star service experience for every client is carefully crafted by a hand-picked, all-star team all dedicated to offering the highest standard of care in the industry.
When Brett isn't creating success for his clients and team, he volunteers his time by teaching meditation, which he has been doing for the past 25 years. He also enjoys spending time outdoors wakeboarding, running, hiking, mountain biking, and snowboarding.